This is a Playbook. Playbooks are strategic resources intended to help you take action in your Customer Success career, and they are only available for Insiders.
LinkedIn is one of the most slept on strategies for job seekers, for one clear and obvious reason: it’s A LOT.
It can feel embarrassing, inauthentic, and like you’re talking into the void. I get it! But you’re thinking about it wrong.
Most people think of LinkedIn as just another social media platform where the goal is engagement, virality, likes and going viral. For a job search, none of that matters.
LinkedIn is an opportunity for job seekers to share the way they work and think as part of the application process.
When you apply to a job, the hiring team is going to look at your LinkedIn Profile. If you have recent posts that speak to exactly the kinds of challenges and opportunities they care about, you become a standout candidate before they ever talk to you. They get to know you before the interview. They get to know how you think.
Let LinkedIn be a portfolio for your job search. Give hiring teams a way to binge your ideas and experiences about Customer Success. It’s not a feed, or a personal brand exercise. It’s a body of work.
Posting also increases your visibility in recruiter searches, which I’ll be covering in-depth in a future playbook. Today, we’re going to talk about building your portfolio.
This Playbook is for Insiders only.
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